Keyword summary
75%5 analyzed articles/videos2,467 analyzed words
BS Summary: These Local Businesses results contain 46 faulty reasoning types, including Biased Writer Voice, Hasty Generalization, and Framing Effect, with Negativity Bias as the most egregious example at 12.4% saturation with 1,589 hits. Analysis detected 12,506 faulty-reasoning hits from 12,778 analyzed words across 5 articles, generating a BS Score of 2.1% and a BS Rank of 29% (26,683 of 37,530 keywords). This Local Businesses is better (less manipulative) than 71.10% of the peer group.
Local Businesses

Ranking context

Position among analyzed keywords

29% percentile
025507510028.9% percentile
2.1% BS Score5 analyzed articles12.8K analyzed words

Reasoning profile

Selected profile versus the sitewide rate

KeywordSitewideShared scale 0–50%
0.0%10%20%30%40%50%Framing EffectSitewide 26.9%Keyword 5.3%5.3%Appeal to EmotionSitewide 15.9%Keyword 5.0%5.0%Appeal to AuthoritySitewide 11.1%Keyword 2.9%2.9%Availability HeuristicSitewide 9.1%Keyword 2.2%2.2%Negativity BiasSitewide 19.2%Keyword 12.4%12.4%Biased Writer VoiceSitewide 5.3%Keyword 9.1%9.1%Overconfidence BiasSitewide 4.6%Keyword 1.4%1.4%Anchoring BiasSitewide 4.0%Keyword 0.8%0.8%Confirmation BiasSitewide 7.5%Keyword 4.4%4.4%Halo EffectSitewide 6.7%Keyword 3.7%3.7%

Sitewide departure map

Above the diagonal means this profile uses the pattern more often

0.0%0.0%10%10%20%20%30%30%40%40%50%50%Framing Effect: Keyword 5.3%, sitewide 26.9%Negativity Bias: Keyword 12.4%, sitewide 19.2%Appeal to Emotion: Keyword 5.0%, sitewide 15.9%Appeal to Authority: Keyword 2.9%, sitewide 11.1%Biased Writer Voice: Keyword 9.1%, sitewide 5.3%Availability Heuristic: Keyword 2.2%, sitewide 9.1%Hasty Generalization: Keyword 6.3%, sitewide 8.1%Confirmation Bias: Keyword 4.4%, sitewide 7.5%In-Group Bias: Keyword 3.8%, sitewide 6.9%Halo Effect: Keyword 3.7%, sitewide 6.7%Optimism Bias: Keyword 4.6%, sitewide 6.0%Anecdotal: Keyword 3.1%, sitewide 5.2%Overconfidence Bias: Keyword 1.4%, sitewide 4.6%Politically Right Leaning Bias: Keyword 4.3%, sitewide 1.4%Anchoring Bias: Keyword 0.8%, sitewide 4.0%Self-Serving Bias: Keyword 0.7%, sitewide 3.7%Post Hoc (False Cause): Keyword 2.1%, sitewide 3.3%Out-Group Homogeneity Bias: Keyword 0.4%, sitewide 3.1%Fundamental Attribution Error: Keyword 1.0%, sitewide 2.7%Recency Bias: Keyword 1.0%, sitewide 2.7%Ad Hominem: Keyword 2.6%, sitewide 2.2%Unattributed Quote: Keyword 2.5%, sitewide 1.1%Loss Aversion: Keyword 0.8%, sitewide 2.5%Attempt to Sell a Product or Service: Keyword 2.3%, sitewide 0.5%Framing EffectSitewide rateKeyword rate