Speaker summary
⁠32%3 analyzed articles/videos115.667 analyzed words
BS Summary: These Coca-Cola results contain 6 faulty reasoning types, including Circular Reasoning, Tu Quoque, and Framing Effect, with Attempt to Sell a Product or Service as the most egregious example at 22.1% saturation with 60 hits. Analysis detected 160 faulty-reasoning hits from 115.667 analyzed words across 3 articles, generating a BS Score of 9.8% and a BS Rank of ⁠11% (25,247 of 28,364 speakers). This Coca-Cola is better (less manipulative) than 89.00% of the peer group.
Coca-Cola
Speaker ranking list
Speaker details
Total words: 115.667
Article count: 3
Authors

Ranking context

Position among analyzed speakers

11% percentile
025507510011.0% percentile
9.8% BS Score3 analyzed videos115.7 analyzed words

Reasoning profile

Selected profile versus the sitewide rate

SpeakerSitewideShared scale 0–50%
0.0%10%20%30%40%50%Attempt to Sell a Product…Sitewide 0.5%Speaker 22.1%22.1%Framing EffectSitewide 26.9%Speaker 5.9%5.9%Circular ReasoningSitewide 0.1%Speaker 11.0%11.0%Tu QuoqueSitewide 0.2%Speaker 11.0%11.0%Ambiguity (Equivocation)Sitewide 0.8%Speaker 3.3%3.3%Biased Writer VoiceSitewide 5.3%Speaker 5.5%5.5%

Sitewide departure map

Above the diagonal means this profile uses the pattern more often

0.0%0.0%10%10%20%20%30%30%40%40%50%50%Framing Effect: Speaker 5.9%, sitewide 26.9%Attempt to Sell a Product or Service: Speaker 22.1%, sitewide 0.5%Circular Reasoning: Speaker 11.0%, sitewide 0.1%Tu Quoque: Speaker 11.0%, sitewide 0.2%Biased Writer Voice: Speaker 5.5%, sitewide 5.3%Ambiguity (Equivocation): Speaker 3.3%, sitewide 0.8%Framing EffectSitewide rateSpeaker rate

Analyzed articles and videos