Keyword summary
81% 7 analyzed articles/videos 1,475 analyzed words
BS Summary: These Starbucks results contain 49 faulty reasoning types, including Negativity Bias , Optimism Bias , and Appeal to Emotion , with Framing Effect as the most egregious example at 13% saturation with 1,660 hits . Analysis detected 12,486 faulty-reasoning hits from 12,762 analyzed words across 7 articles, generating a BS Score of 2% and a BS Rank of 25% (28,409 of 37,536 keywords). This Starbucks is better (less manipulative) than 75.70% of the peer group. Starbucks
Keyword details
Total words: 12,762
Article count: 7
Authors
Ranking context Position among analyzed keywords
24% percentile 0 25 50 75 100 24.3% percentile 2.0% BS Score7 analyzed articles12.8K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Keyword SitewideShared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 13.0% 13.0% Negativity Bias Sitewide 19.2% Keyword 9.9% 9.9% Appeal to Emotion Sitewide 15.9% Keyword 7.0% 7.0% Appeal to Authority Sitewide 11.1% Keyword 3.9% 3.9% Availability Heuristic Sitewide 9.1% Keyword 2.1% 2.1% Halo Effect Sitewide 6.7% Keyword 1.1% 1.1% In-Group Bias Sitewide 6.9% Keyword 1.5% 1.5% Confirmation Bias Sitewide 7.5% Keyword 2.7% 2.7% Anecdotal Sitewide 5.2% Keyword 0.8% 0.8% Hasty Generalization Sitewide 8.1% Keyword 4.5% 4.5% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 13.0%, sitewide 26.9% Negativity Bias: Keyword 9.9%, sitewide 19.2% Appeal to Emotion: Keyword 7.0%, sitewide 15.9% Appeal to Authority: Keyword 3.9%, sitewide 11.1% Availability Heuristic: Keyword 2.1%, sitewide 9.1% Hasty Generalization: Keyword 4.5%, sitewide 8.1% Optimism Bias: Keyword 7.5%, sitewide 6.0% Confirmation Bias: Keyword 2.7%, sitewide 7.5% In-Group Bias: Keyword 1.5%, sitewide 6.9% Halo Effect: Keyword 1.1%, sitewide 6.7% Biased Writer Voice: Keyword 3.9%, sitewide 5.3% Anecdotal: Keyword 0.8%, sitewide 5.2% Overconfidence Bias: Keyword 1.8%, sitewide 4.6% Anchoring Bias: Keyword 2.4%, sitewide 4.0% Ad Hominem: Keyword 4.0%, sitewide 2.2% Self-Serving Bias: Keyword 3.2%, sitewide 3.7% Post Hoc (False Cause): Keyword 3.5%, sitewide 3.3% Out-Group Homogeneity Bias: Keyword 0.5%, sitewide 3.1% Fundamental Attribution Error: Keyword 0.5%, sitewide 2.7% Politically Right Leaning Bias: Keyword 2.7%, sitewide 1.4% Recency Bias: Keyword 0.8%, sitewide 2.7% Loss Aversion: Keyword 1.3%, sitewide 2.5% Quote-first Misdirection: Keyword 2.5%, sitewide 0.0% Bandwagon: Keyword 1.3%, sitewide 2.2% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst