Keyword summary
17% 6 analyzed articles/videos 5,782 analyzed words
BS Summary: These Cal Fire results contain 43 faulty reasoning types, including Appeal to Emotion , Biased Writer Voice , and Pessimism Bias , with Negativity Bias as the most egregious example at 11.7% saturation with 2,225 hits . Analysis detected 10,841 faulty-reasoning hits from 18,982 analyzed words across 6 articles, generating a BS Score of 1.3% and a BS Rank of 5% (35,842 of 37,533 keywords). This Cal Fire is better (less manipulative) than 95.50% of the peer group. Cal Fire
Keyword details
Total words: 18,982
Article count: 6
Authors
Ranking context Position among analyzed keywords
5% percentile 0 25 50 75 100 4.5% percentile 1.3% BS Score6 analyzed articles19K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Keyword SitewideShared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 3.0% 3.0% Appeal to Emotion Sitewide 15.9% Keyword 5.5% 5.5% Appeal to Authority Sitewide 11.1% Keyword 2.5% 2.5% Negativity Bias Sitewide 19.2% Keyword 11.7% 11.7% Availability Heuristic Sitewide 9.1% Keyword 2.6% 2.6% Halo Effect Sitewide 6.7% Keyword 0.3% 0.3% Confirmation Bias Sitewide 7.5% Keyword 1.5% 1.5% Hasty Generalization Sitewide 8.1% Keyword 2.1% 2.1% In-Group Bias Sitewide 6.9% Keyword 1.1% 1.1% Anecdotal Sitewide 5.2% Keyword 0.6% 0.6% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 3.0%, sitewide 26.9% Negativity Bias: Keyword 11.7%, sitewide 19.2% Appeal to Emotion: Keyword 5.5%, sitewide 15.9% Appeal to Authority: Keyword 2.5%, sitewide 11.1% Availability Heuristic: Keyword 2.6%, sitewide 9.1% Hasty Generalization: Keyword 2.1%, sitewide 8.1% Confirmation Bias: Keyword 1.5%, sitewide 7.5% In-Group Bias: Keyword 1.1%, sitewide 6.9% Halo Effect: Keyword 0.3%, sitewide 6.7% Optimism Bias: Keyword 1.4%, sitewide 6.0% Biased Writer Voice: Keyword 3.3%, sitewide 5.3% Anecdotal: Keyword 0.6%, sitewide 5.2% Overconfidence Bias: Keyword 1.1%, sitewide 4.6% Anchoring Bias: Keyword 1.6%, sitewide 4.0% Self-Serving Bias: Keyword 0.8%, sitewide 3.7% Post Hoc (False Cause): Keyword 2.0%, sitewide 3.3% Pessimism Bias: Keyword 3.3%, sitewide 1.9% Out-Group Homogeneity Bias: Keyword 0.1%, sitewide 3.1% Fundamental Attribution Error: Keyword 0.3%, sitewide 2.7% Recency Bias: Keyword 1.1%, sitewide 2.7% Loss Aversion: Keyword 0.9%, sitewide 2.5% Bandwagon: Keyword 0.1%, sitewide 2.2% Status Quo Bias: Keyword 0.4%, sitewide 2.2% Ad Hominem: Keyword 0.6%, sitewide 2.2% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst
KTVU 61% 7/21/2026, 10:34:13 PM