Speaker summary
75%1 analyzed article/video72 analyzed words
BS Summary: These Michael Nicolls results contain 4 faulty reasoning types, including Attempt to Sell a Product or Service, Self-Serving Bias, and Halo Effect, with Appeal to Emotion as the most egregious example at 100% saturation with 108 hits. Analysis detected 324 faulty-reasoning hits from 72 analyzed words across 1 article, generating a BS Score of 87.5% and a BS Rank of 83% (4,926 of 28,364 speakers). This Michael Nicolls is worse (more manipulative) than 82.60% of the peer group.
Michael Nicolls
Speaker details
Total words: 72
Article count: 1
Authors

Ranking context

Position among analyzed speakers

83% percentile
025507510082.6% percentile
87.5% BS Score1 analyzed videos72 analyzed words

Reasoning profile

Selected profile versus the sitewide rate

SpeakerSitewideShared scale 0–125%
0.0%20%40%60%80%100%120%Attempt to Sell a Product…Sitewide 0.5%Speaker 100.0%100.0%Self-Serving BiasSitewide 3.7%Speaker 100.0%100.0%Appeal to EmotionSitewide 15.9%Speaker 100.0%100.0%Halo EffectSitewide 6.7%Speaker 50.0%50.0%

Sitewide departure map

Above the diagonal means this profile uses the pattern more often

0.0%0.0%20%20%40%40%60%60%80%80%100%100%120%120%Appeal to Emotion: Speaker 100.0%, sitewide 15.9%Attempt to Sell a Product or Service: Speaker 100.0%, sitewide 0.5%Self-Serving Bias: Speaker 100.0%, sitewide 3.7%Halo Effect: Speaker 50.0%, sitewide 6.7%Appeal to EmotionSitewide rateSpeaker rate