Speaker summary
42%3 analyzed articles/videos83.5 analyzed words
BS Summary: These American Red Cross results contain 4 faulty reasoning types, including Availability Heuristic, Attempt to Sell a Product or Service, and Appeal to Emotion, with Appeal to Authority as the most egregious example at 36.4% saturation with 39 hits. Analysis detected 109 faulty-reasoning hits from 83.5 analyzed words across 3 articles, generating a BS Score of 25.5% and a BS Rank of 42% (16,637 of 28,364 speakers). This American Red Cross is better (less manipulative) than 58.70% of the peer group.
American Red Cross
Speaker details
Total words: 83.5
Article count: 3
Authors

Ranking context

Position among analyzed speakers

41% percentile
025507510041.3% percentile
25.5% BS Score3 analyzed videos83.5 analyzed words

Reasoning profile

Selected profile versus the sitewide rate

SpeakerSitewideShared scale 0–50%
0.0%10%20%30%40%50%Availability HeuristicSitewide 9.1%Speaker 36.5%36.5%Appeal to AuthoritySitewide 11.1%Speaker 36.5%36.5%Attempt to Sell a Product…Sitewide 0.5%Speaker 24.3%24.3%Appeal to EmotionSitewide 15.9%Speaker 4.7%4.7%

Sitewide departure map

Above the diagonal means this profile uses the pattern more often

0.0%0.0%10%10%20%20%30%30%40%40%50%50%Appeal to Authority: Speaker 36.5%, sitewide 11.1%Availability Heuristic: Speaker 36.5%, sitewide 9.1%Attempt to Sell a Product or Service: Speaker 24.3%, sitewide 0.5%Appeal to Emotion: Speaker 4.7%, sitewide 15.9%Appeal to AuthoritySitewide rateSpeaker rate

Analyzed articles and videos