Keyword summary
51% 1 analyzed article/video 372 analyzed words
BS Summary: These Norwood Lateral results contain 21 faulty reasoning types, including Appeal to Emotion , Biased Writer Voice , and Hasty Generalization , with Negativity Bias as the most egregious example at 12.5% saturation with 140 hits . Analysis detected 1,179 faulty-reasoning hits from 1,116 analyzed words across 1 article, generating a BS Score of 5% and a BS Rank of 81% (7,380 of 37,536 keywords). This Norwood Lateral is worse (more manipulative) than 80.30% of the peer group. Norwood Lateral
Keyword details
Total words: 1,116
Article count: 1
Authors
Ranking context Position among analyzed keywords
80% percentile 0 25 50 75 100 80.3% percentile 5.0% BS Score1 analyzed articles1.1K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Keyword SitewideShared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 6.9% 6.9% Appeal to Authority Sitewide 11.1% Keyword 3.4% 3.4% Negativity Bias Sitewide 19.2% Keyword 12.5% 12.5% Attempt to Sell a Product… Sitewide 0.5% Keyword 7.0% 7.0% Appeal to Emotion Sitewide 15.9% Keyword 9.5% 9.5% Biased Writer Voice Sitewide 5.3% Keyword 9.1% 9.1% Indoctrination Sitewide 0.0% Keyword 3.5% 3.5% Anchoring Bias Sitewide 4.0% Keyword 7.3% 7.3% Anecdotal Sitewide 5.2% Keyword 7.3% 7.3% Self-Serving Bias Sitewide 3.7% Keyword 1.6% 1.6% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 6.9%, sitewide 26.9% Negativity Bias: Keyword 12.5%, sitewide 19.2% Appeal to Emotion: Keyword 9.5%, sitewide 15.9% Appeal to Authority: Keyword 3.4%, sitewide 11.1% Availability Heuristic: Keyword 7.3%, sitewide 9.1% Biased Writer Voice: Keyword 9.1%, sitewide 5.3% Hasty Generalization: Keyword 8.7%, sitewide 8.1% Confirmation Bias: Keyword 5.7%, sitewide 7.5% Anchoring Bias: Keyword 7.3%, sitewide 4.0% Anecdotal: Keyword 7.3%, sitewide 5.2% Attempt to Sell a Product or Service: Keyword 7.0%, sitewide 0.5% Self-Serving Bias: Keyword 1.6%, sitewide 3.7% Indoctrination: Keyword 3.5%, sitewide 0.0% Post Hoc (False Cause): Keyword 3.5%, sitewide 3.3% Fundamental Attribution Error: Keyword 2.1%, sitewide 2.7% Unattributed Quote: Keyword 2.5%, sitewide 1.1% Loss Aversion: Keyword 1.7%, sitewide 2.5% Status Quo Bias: Keyword 1.6%, sitewide 2.2% Representativeness Heuristic: Keyword 2.1%, sitewide 1.9% Burden of Proof: Keyword 1.7%, sitewide 0.4% Sunk Cost Effect: Keyword 0.5%, sitewide 0.3% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst