Keyword summary
81% 2 analyzed articles/videos 667 analyzed words
BS Summary: These North West results contain 31 faulty reasoning types, including Hasty Generalization , Framing Effect , and Appeal to Emotion , with Negativity Bias as the most egregious example at 13.1% saturation with 572 hits . Analysis detected 3,923 faulty-reasoning hits from 4,354 analyzed words across 2 articles, generating a BS Score of 2.9% and a BS Rank of 51% (17,877 of 36,334 keywords). This North West is worse (more manipulative) than 50.80% of the peer group. North West
Keyword details
Total words: 4,354
Article count: 2
Authors
Ranking context Position among analyzed keywords
51% percentile 0 25 50 75 100 50.8% percentile 2.9% BS Score2 analyzed articles4.4K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 9.5% 9.5% Appeal to Authority Sitewide 11.1% Keyword 1.1% 1.1% Appeal to Emotion Sitewide 15.9% Keyword 9.4% 9.4% In-Group Bias Sitewide 6.9% Keyword 0.4% 0.4% Negativity Bias Sitewide 19.2% Keyword 13.1% 13.1% Confirmation Bias Sitewide 7.5% Keyword 1.7% 1.7% Optimism Bias Sitewide 6.0% Keyword 2.2% 2.2% Halo Effect Sitewide 6.7% Keyword 3.0% 3.0% Availability Heuristic Sitewide 9.1% Keyword 5.4% 5.4% Indoctrination Sitewide 0.0% Keyword 2.1% 2.1% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 9.5%, sitewide 26.9% Negativity Bias: Keyword 13.1%, sitewide 19.2% Appeal to Emotion: Keyword 9.4%, sitewide 15.9% Appeal to Authority: Keyword 1.1%, sitewide 11.1% Hasty Generalization: Keyword 9.5%, sitewide 8.1% Availability Heuristic: Keyword 5.4%, sitewide 9.1% Confirmation Bias: Keyword 1.7%, sitewide 7.5% In-Group Bias: Keyword 0.4%, sitewide 6.9% Halo Effect: Keyword 3.0%, sitewide 6.7% Biased Writer Voice: Keyword 6.5%, sitewide 5.3% Optimism Bias: Keyword 2.2%, sitewide 6.0% Anecdotal: Keyword 4.0%, sitewide 5.2% Self-Serving Bias: Keyword 1.9%, sitewide 3.7% Post Hoc (False Cause): Keyword 1.9%, sitewide 3.3% Out-Group Homogeneity Bias: Keyword 1.1%, sitewide 3.1% Recency Bias: Keyword 2.5%, sitewide 2.7% Primacy Effect: Keyword 2.4%, sitewide 0.9% Status Quo Bias: Keyword 0.8%, sitewide 2.2% Ad Hominem: Keyword 0.7%, sitewide 2.2% Indoctrination: Keyword 2.1%, sitewide 0.0% Representativeness Heuristic: Keyword 0.8%, sitewide 1.9% Pessimism Bias: Keyword 1.6%, sitewide 1.9% Quote-first Misdirection: Keyword 1.8%, sitewide 0.0% Ambiguity (Equivocation): Keyword 1.5%, sitewide 0.8% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst