This Maine artist is bringing Morse code to the Old Port 5%

By Chloe Swedberg4%

7/31/2026, 6:02:18 AM

BS Summary: This article contains 7 faulty reasoning types, including Framing Effect, Unattributed Quote, and Begging the Question, with Optimism Bias as the most egregious example at 12.7% saturation with 75 hits. Analysis detected 267 faulty-reasoning hits from 589 analyzed words, generating a BS Score of 14.3% and a BS Rank of 5% (27,066 of 28,482 articles). This article is better (less manipulative) than 95.00% of the article peer group.

PORTLAND  Though artist Josh Brill has lived in the Old Port for about 17 years, his first public art installation in Portland will be appearing this summer. 
Unlike traditional public art like a sculpture or mural painted on a building, Brill’s piece will include art spread across the vertical surfaces of two stairways, guiding pedestrians through the Old Port using Morse code. 
Brill said that working on an art piece in the area was both meaningful and convenient. 
“This is so close to my house,” he said. 
“I go up these stairs all the time.” 
When Brill heard about the open call by Old Port Square and local nonprofit TEMPOart, he felt inspired to apply in part because of the challenge of designing on stairs. 
He thought that a repeating abstract pattern would work well, but Morse code would be more interesting and thought-provoking. 
Morse code also has a history in Maine, where it was used nautically until the late ’90s. 
The art piece, set to be installed later this summer, will be featured in the Old Port for approximately two years, depending on how the vinyl holds up to the weather and foot traffic. 
This isn’t TEMPOart’s first art installation. 
The nonprofit, which was founded ten years ago, has commissioned several other temporary public artworks throughout Portland. 
Last year, they began a collaboration with Old Port Square, a project by real estate business East Brown Cow and design firm Safdie Architects. 
McDermit said that Brill’s Portland roots appealed to TEMPOart, as did his vision of telling a navigational story through Morse code. 
Brill has designed for prominent brands like Nike, Lowe’s, and Petco. 
His art and design label, Lumadessa, features geometric illustrations of flora and fauna. 
Brill’s artwork in Old Port will be divided into three narrative phases  including two murals, wrapped lamp posts, and the stairs  all of which involve QR codes that will help guide the viewer through an immersive experience. 
As pedestrians climb the stairs, the narrative arc of the artwork will be resolved. 
Brill said that he wanted to keep the resolution of the story a secret, but that it offers perspective to the Old Port’s current community by contrasting it with its history. 
The narrative is open-ended and invites viewers to reflect on the community and history of the Old Port themselves. 
Jacob Soley, who is the director of development at East Brown Cow, one of the organizations behind Old Port Square, said that he, like McDermit, appreciated Brill’s ties to the region. 
Brill said that part of the history of the Old Port that he found especially compelling was the Great Fire of 1866. 
“Everything got rebuilt in two years. 
And you had to have come together as a community. 
Everybody helping out everybody to make this a thing. 
While you’re probably bringing outside people, you’re helping your neighbor. 
You’re doing what it takes. 
It’s really galvanizing it through the struggles and trying to make something better coming from that tragedy,” said Brill. 
Though a project based on history must include tragedies like the Great Fire, Brill said that he also wants to show the positive parts of the Old Port’s history as well. 
“I also like the idea of just showing something that grows and is ever-changing,” said Brill, adding that viewing the ups and down in history and the present day can allow us to think of the city and our own lives with more perspective. 
Article reasoning-pattern comparisonThis article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 2.1%Confirmation Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.7%Anchoring Bias0.0%This article: 0.0%Chloe Swedberg: 0.7%The Portland Press Herald: 2.0%Availability Heuristic0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.7%Representativeness Heuristic0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.3%Hindsight Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.9%Overconfidence Bias0.0%This article: 11.9%Chloe Swedberg: 3.0%The Portland Press Herald: 2.9%Framing Effect11.9%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.7%Loss Aversion0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.5%Status Quo Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Sunk Cost Effect0.0%This article: 12.7%Chloe Swedberg: 6.3%The Portland Press Herald: 3.4%Optimism Bias12.7%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.7%Pessimism Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 2.5%Negativity Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.1%Self-Serving Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.5%Fundamental Attribution Error0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Actor-Observer Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.1%In-Group Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Out-Group Homogeneity Bias0.0%This article: 3.6%Chloe Swedberg: 1.4%The Portland Press Herald: 2.9%Halo Effect3.6%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Horn Effect0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Dunning-Kruger Effect0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.4%Recency Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.3%Primacy Effect0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Blind-Spot Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.3%Ad Hominem0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.2%Straw Man0.0%This article: 1.9%Chloe Swedberg: 0.5%The Portland Press Herald: 2.7%Appeal to Authority1.9%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.7%False Dilemma0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Slippery Slope0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Circular Reasoning0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.8%Hasty Generalization0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Red Herring0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.5%Bandwagon0.0%This article: 3.2%Chloe Swedberg: 0.8%The Portland Press Herald: 3.1%Appeal to Emotion3.2%This article: 5.3%Chloe Swedberg: 1.3%The Portland Press Herald: 0.6%Begging the Question5.3%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.2%Post Hoc (False Cause)0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Tu Quoque0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.3%Burden of Proof0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Appeal to Nature0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.2%Composition/Division0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 2.3%Anecdotal0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%No True Scotsman0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.6%Ambiguity (Equivocation)0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Gambler’s Fallacy0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Middle Ground0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Personal Incredulity0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Special Pleading0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.0%Genetic Fallacy0.0%This article: 6.8%Chloe Swedberg: 1.7%The Portland Press Herald: 0.5%Unattributed Quote6.8%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.6%Quote-first Misdirection0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 3.6%Biased Writer Voice0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.4%Indoctrination0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 1.0%Politically Left Leaning Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.1%Politically Right Leaning Bias0.0%This article: 0.0%Chloe Swedberg: 0.0%The Portland Press Herald: 0.8%Attempt to Sell a Product or S…0.0%

589 words analyzed.

Speakers

2speakers51%attributed speech289writer words
Selected voice

Josh Brill

61%flagged-word coverage
269 attributed words90% of attributed speech25% writer coverage
0%7.5%15.0%Unattributed Quote+14.9 ptsWriter: 0.0%Josh Brill: 14.9%14.9%

Attribution is sentence-level. Pattern percentages are calculated only from words assigned to that voice.

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Analysis

Hover over highlighted words in the article to view the associated bias or fallacy analysis.