Keyword summary
0% 1 analyzed article/video 1,468 analyzed words
BS Summary: These Franchisee results contain 35 faulty reasoning types, including Anecdotal , Ambiguity (Equivocation) , and Self-Serving Bias , with Negativity Bias as the most egregious example at 22.8% saturation with 1,004 hits . Analysis detected 5,808 faulty-reasoning hits from 4,404 analyzed words across 1 article, generating a BS Score of 3.8% and a BS Rank of 67% (12,110 of 36,715 keywords). This Franchisee is worse (more manipulative) than 67.00% of the peer group. Franchisee
Keyword details
Total words: 4,404
Article count: 1
Authors
Ranking context Position among analyzed keywords
67% percentile 0 25 50 75 100 67.0% percentile 3.8% BS Score1 analyzed articles4.4K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 2.4% 2.4% Ambiguity (Equivocation) Sitewide 0.8% Keyword 10.5% 10.5% Appeal to Emotion Sitewide 15.9% Keyword 8.2% 8.2% Appeal to Authority Sitewide 11.1% Keyword 4.0% 4.0% Confirmation Bias Sitewide 7.5% Keyword 0.8% 0.8% Self-Serving Bias Sitewide 3.7% Keyword 10.2% 10.2% Anecdotal Sitewide 5.2% Keyword 11.3% 11.3% Halo Effect Sitewide 6.7% Keyword 1.2% 1.2% Unattributed Quote Sitewide 1.1% Keyword 6.5% 6.5% Availability Heuristic Sitewide 9.1% Keyword 4.0% 4.0% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 2.4%, sitewide 26.9% Negativity Bias: Keyword 22.8%, sitewide 19.2% Appeal to Emotion: Keyword 8.2%, sitewide 15.9% Anecdotal: Keyword 11.3%, sitewide 5.2% Appeal to Authority: Keyword 4.0%, sitewide 11.1% Ambiguity (Equivocation): Keyword 10.5%, sitewide 0.8% Self-Serving Bias: Keyword 10.2%, sitewide 3.7% Availability Heuristic: Keyword 4.0%, sitewide 9.1% Hasty Generalization: Keyword 6.8%, sitewide 8.1% Confirmation Bias: Keyword 0.8%, sitewide 7.5% Post Hoc (False Cause): Keyword 7.4%, sitewide 3.3% Halo Effect: Keyword 1.2%, sitewide 6.7% Unattributed Quote: Keyword 6.5%, sitewide 1.1% Optimism Bias: Keyword 1.7%, sitewide 6.0% Biased Writer Voice: Keyword 4.8%, sitewide 5.3% Overconfidence Bias: Keyword 0.8%, sitewide 4.6% False Dilemma: Keyword 4.2%, sitewide 1.5% Pessimism Bias: Keyword 4.0%, sitewide 1.9% Attempt to Sell a Product or Service: Keyword 3.7%, sitewide 0.5% Out-Group Homogeneity Bias: Keyword 0.6%, sitewide 3.1% Slippery Slope: Keyword 3.1%, sitewide 1.7% Special Pleading: Keyword 2.9%, sitewide 0.3% Fundamental Attribution Error: Keyword 0.7%, sitewide 2.7% Recency Bias: Keyword 1.4%, sitewide 2.7% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst