Keyword summary
0% 1 analyzed article/video 1,029 analyzed words
BS Summary: These Brands results contain 27 faulty reasoning types, including Hasty Generalization , Appeal to Authority , and Post Hoc (False Cause) , with Optimism Bias as the most egregious example at 11.9% saturation with 488 hits . Analysis detected 3,248 faulty-reasoning hits from 4,116 analyzed words across 1 article, generating a BS Score of 2.9% and a BS Rank of 52% (18,345 of 37,536 keywords). This Brands is worse (more manipulative) than 51.10% of the peer group. Brands
Keyword details
Total words: 4,116
Article count: 1
Authors
Ranking context Position among analyzed keywords
51% percentile 0 25 50 75 100 51.1% percentile 2.9% BS Score1 analyzed articles4.1K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 3.3% 3.3% Appeal to Emotion Sitewide 15.9% Keyword 2.9% 2.9% Optimism Bias Sitewide 6.0% Keyword 11.9% 11.9% Availability Heuristic Sitewide 9.1% Keyword 3.5% 3.5% In-Group Bias Sitewide 6.9% Keyword 1.4% 1.4% Post Hoc (False Cause) Sitewide 3.3% Keyword 7.5% 7.5% Anecdotal Sitewide 5.2% Keyword 1.3% 1.3% Confirmation Bias Sitewide 7.5% Keyword 4.1% 4.1% Anchoring Bias Sitewide 4.0% Keyword 0.9% 0.9% Appeal to Authority Sitewide 11.1% Keyword 8.2% 8.2% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 3.3%, sitewide 26.9% Appeal to Emotion: Keyword 2.9%, sitewide 15.9% Optimism Bias: Keyword 11.9%, sitewide 6.0% Appeal to Authority: Keyword 8.2%, sitewide 11.1% Hasty Generalization: Keyword 9.3%, sitewide 8.1% Availability Heuristic: Keyword 3.5%, sitewide 9.1% Confirmation Bias: Keyword 4.1%, sitewide 7.5% Post Hoc (False Cause): Keyword 7.5%, sitewide 3.3% In-Group Bias: Keyword 1.4%, sitewide 6.9% Halo Effect: Keyword 5.3%, sitewide 6.7% Anecdotal: Keyword 1.3%, sitewide 5.2% Overconfidence Bias: Keyword 4.3%, sitewide 4.6% Anchoring Bias: Keyword 0.9%, sitewide 4.0% Self-Serving Bias: Keyword 2.3%, sitewide 3.7% Ambiguity (Equivocation): Keyword 3.5%, sitewide 0.8% Out-Group Homogeneity Bias: Keyword 0.6%, sitewide 3.1% Recency Bias: Keyword 0.7%, sitewide 2.7% Representativeness Heuristic: Keyword 1.1%, sitewide 1.9% Begging the Question: Keyword 1.4%, sitewide 1.7% False Dilemma: Keyword 0.2%, sitewide 1.5% Indoctrination: Keyword 1.5%, sitewide 0.0% Attempt to Sell a Product or Service: Keyword 1.1%, sitewide 0.5% Unattributed Quote: Keyword 0.6%, sitewide 1.1% Sunk Cost Effect: Keyword 0.9%, sitewide 0.3% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst