Engadget⁠42%

Withings' new ultra-premium scale goes on sale today ⁠80%

By Daniel Cooper⁠71%

7/15/2026, 11:00:00 AM

BS Summary: This article contains 15 faulty reasoning types, including Halo Effect, Ambiguity (Equivocation), and Biased Writer Voice, with Attempt to Sell a Product or Service as the most egregious example at 48.2% saturation with 93 hits. Analysis detected 564 faulty-reasoning hits from 193 analyzed words, generating a BS Score of 71.5% and a BS Rank of ⁠80% (4,435 of 21,886 articles). This article is worse (more manipulative) than 79.70% of the article peer group.

Back in January, Withings showed off the Body Scan 2, an updated version of its ultra-premium scale. 
Now, the company has received the necessary regulatory approvals and can put it on sale in the US. 
As of today, you'll be able to order Body Scan 2 from Withings' website, priced at the we-did-warn-you-it-was-ultra-premium price of $600. 
The company says the scale will offer data of comparable quality to a clinical-grade DEXA scan — and by that comparison, it's not pricey, it's cheap. 
Body Scan 2 promises to offer a level of scanning never before seen in an at-home bathroom scale. 
The number of biomarkers it can analyze has gone from 40 on the first model to 60 here, including Impedance Cardiography (ICG) which monitors your heart's capacity to pump blood to the organs. 
Second, Bioimpedance Spectroscopy (BIS) uses a low level electrical current to check your body's total water, letting the scale keep an eye on your cellular age, active cell mass and metabolic efficiency. 
Body Scan 2 is available to order today, with a free one-month trial of Withings+, the company's premium health-monitoring service. 
Article reasoning-pattern comparisonThis article: 0.0%Daniel Cooper: 3.5%Engadget: 3.1%Confirmation Bias0.0%This article: 17.1%Daniel Cooper: 1.6%Engadget: 1.4%Anchoring Bias17.1%This article: 9.3%Daniel Cooper: 3.2%Engadget: 3.1%Availability Heuristic9.3%This article: 0.0%Daniel Cooper: 1.0%Engadget: 1.1%Representativeness Heuristic0.0%This article: 0.0%Daniel Cooper: 1.0%Engadget: 0.6%Hindsight Bias0.0%This article: 0.0%Daniel Cooper: 1.2%Engadget: 2.6%Overconfidence Bias0.0%This article: 24.4%Daniel Cooper: 6.1%Engadget: 6.0%Framing Effect24.4%This article: 10.4%Daniel Cooper: 2.0%Engadget: 1.0%Loss Aversion10.4%This article: 0.0%Daniel Cooper: 0.5%Engadget: 0.8%Status Quo Bias0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%Sunk Cost Effect0.0%This article: 9.3%Daniel Cooper: 2.1%Engadget: 4.6%Optimism Bias9.3%This article: 0.0%Daniel Cooper: 3.7%Engadget: 2.2%Pessimism Bias0.0%This article: 0.0%Daniel Cooper: 4.7%Engadget: 7.0%Negativity Bias0.0%This article: 0.0%Daniel Cooper: 3.7%Engadget: 1.6%Self-Serving Bias0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.4%Fundamental Attribution Error0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%Actor-Observer Bias0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%In-Group Bias0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Out-Group Homogeneity Bias0.0%This article: 30.1%Daniel Cooper: 1.6%Engadget: 1.9%Halo Effect30.1%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%Horn Effect0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.0%Dunning-Kruger Effect0.0%This article: 25.4%Daniel Cooper: 1.4%Engadget: 1.8%Recency Bias25.4%This article: 8.8%Daniel Cooper: 0.9%Engadget: 0.4%Primacy Effect8.8%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Blind-Spot Bias0.0%This article: 0.0%Daniel Cooper: 0.5%Engadget: 0.2%Ad Hominem0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.3%Straw Man0.0%This article: 9.3%Daniel Cooper: 4.4%Engadget: 4.9%Appeal to Authority9.3%This article: 13.5%Daniel Cooper: 0.5%Engadget: 1.2%False Dilemma13.5%This article: 0.0%Daniel Cooper: 3.3%Engadget: 1.0%Slippery Slope0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Circular Reasoning0.0%This article: 9.3%Daniel Cooper: 5.1%Engadget: 5.3%Hasty Generalization9.3%This article: 0.0%Daniel Cooper: 0.3%Engadget: 0.3%Red Herring0.0%This article: 0.0%Daniel Cooper: 1.9%Engadget: 0.9%Bandwagon0.0%This article: 17.1%Daniel Cooper: 10.5%Engadget: 3.2%Appeal to Emotion17.1%This article: 0.0%Daniel Cooper: 0.8%Engadget: 1.0%Begging the Question0.0%This article: 0.0%Daniel Cooper: 0.8%Engadget: 2.7%Post Hoc (False Cause)0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Tu Quoque0.0%This article: 0.0%Daniel Cooper: 0.9%Engadget: 0.6%Burden of Proof0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Appeal to Nature0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%Composition/Division0.0%This article: 0.0%Daniel Cooper: 1.5%Engadget: 2.3%Anecdotal0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.0%No True Scotsman0.0%This article: 30.1%Daniel Cooper: 3.0%Engadget: 2.4%Ambiguity (Equivocation)30.1%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.0%Gambler’s Fallacy0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%Middle Ground0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Personal Incredulity0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.2%Special Pleading0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Genetic Fallacy0.0%This article: 0.0%Daniel Cooper: 3.5%Engadget: 2.9%Unattributed Quote0.0%This article: 0.0%Daniel Cooper: 0.9%Engadget: 1.2%Quote-first Misdirection0.0%This article: 30.1%Daniel Cooper: 15.1%Engadget: 7.5%Biased Writer Voice30.1%This article: 0.0%Daniel Cooper: 0.0%Engadget: 1.0%Indoctrination0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.1%Politically Left Leaning Bias0.0%This article: 0.0%Daniel Cooper: 0.0%Engadget: 0.0%Politically Right Leaning Bias0.0%This article: 48.2%Daniel Cooper: 17.2%Engadget: 4.0%Attempt to Sell a Product or S…48.2%

193 words analyzed.

Speakers

2speakers96%attributed speech8writer words
Voice mapSelect a segment to jump to its words
Writer's voice • 8 words • 100.0% coverageWithings • 17 words • 0.0% coverageWithings • 18 words • 0.0% coverageWithings • 21 words • 100.0% coverageWithings • 26 words • 100.0% coverageWithings • 18 words • 100.0% coverageWithings • 33 words • 0.0% coverageWithings • 32 words • 100.0% coverageWithings+ • 20 words • 100.0% coverage
Selected voice

Withings+

100%flagged-word coverage
20 attributed words11% of attributed speech100% writer coverage
0%50.0%100.0%Attempt to Sell a Product +0.0 ptsWriter: 100.0%Withings+: 100.0%100.0%

Attribution is sentence-level. Pattern percentages are calculated only from words assigned to that voice.

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Analysis

Hover over highlighted words in the article to view the associated bias or fallacy analysis.