Keyword summary
36% 2 analyzed articles/videos 1,565 analyzed words
BS Summary: These Tomahawk results contain 26 faulty reasoning types, including Biased Writer Voice , Unattributed Quote , and Appeal to Authority , with Attempt to Sell a Product or Service as the most egregious example at 32.7% saturation with 1,604 hits . Analysis detected 3,464 faulty-reasoning hits from 4,910 analyzed words across 2 articles, generating a BS Score of 2.7% and a BS Rank of 47% (20,210 of 37,536 keywords). This Tomahawk is better (less manipulative) than 53.80% of the peer group. Tomahawk
Keyword details
Total words: 4,910
Article count: 2
Authors
Ranking context Position among analyzed keywords
46% percentile 0 25 50 75 100 46.2% percentile 2.7% BS Score2 analyzed articles4.9K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Attempt to Sell a Product… Sitewide 0.5% Keyword 32.7% 32.7% Framing Effect Sitewide 26.9% Keyword 1.3% 1.3% Negativity Bias Sitewide 19.2% Keyword 0.8% 0.8% Appeal to Emotion Sitewide 15.9% Keyword 3.4% 3.4% Availability Heuristic Sitewide 9.1% Keyword 1.3% 1.3% Appeal to Authority Sitewide 11.1% Keyword 3.9% 3.9% Hasty Generalization Sitewide 8.1% Keyword 1.4% 1.4% Optimism Bias Sitewide 6.0% Keyword 1.2% 1.2% Halo Effect Sitewide 6.7% Keyword 2.2% 2.2% Overconfidence Bias Sitewide 4.6% Keyword 0.3% 0.3% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Attempt to Sell a Product or Service: Keyword 32.7%, sitewide 0.5% Framing Effect: Keyword 1.3%, sitewide 26.9% Negativity Bias: Keyword 0.8%, sitewide 19.2% Appeal to Emotion: Keyword 3.4%, sitewide 15.9% Appeal to Authority: Keyword 3.9%, sitewide 11.1% Availability Heuristic: Keyword 1.3%, sitewide 9.1% Hasty Generalization: Keyword 1.4%, sitewide 8.1% Halo Effect: Keyword 2.2%, sitewide 6.7% Optimism Bias: Keyword 1.2%, sitewide 6.0% Biased Writer Voice: Keyword 5.4%, sitewide 5.3% Anecdotal: Keyword 3.8%, sitewide 5.2% Overconfidence Bias: Keyword 0.3%, sitewide 4.6% Unattributed Quote: Keyword 4.0%, sitewide 1.1% Self-Serving Bias: Keyword 0.2%, sitewide 3.7% Post Hoc (False Cause): Keyword 0.8%, sitewide 3.3% Fundamental Attribution Error: Keyword 0.6%, sitewide 2.7% Recency Bias: Keyword 0.7%, sitewide 2.7% Loss Aversion: Keyword 0.8%, sitewide 2.5% Bandwagon: Keyword 0.2%, sitewide 2.2% Status Quo Bias: Keyword 1.1%, sitewide 2.2% Representativeness Heuristic: Keyword 0.9%, sitewide 1.9% False Dilemma: Keyword 0.5%, sitewide 1.5% Hindsight Bias: Keyword 0.4%, sitewide 1.4% Quote-first Misdirection: Keyword 1.3%, sitewide 0.0% Attempt to Sell a Product or Service Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst