Keyword summary
10% 2 analyzed articles/videos 2,492 analyzed words
BS Summary: These Online Advertising results contain 32 faulty reasoning types, including Hasty Generalization , Framing Effect , and Indoctrination , with Attempt to Sell a Product or Service as the most egregious example at 5.8% saturation with 491 hits . Analysis detected 4,004 faulty-reasoning hits from 8,480 analyzed words across 2 articles, generating a BS Score of 1.5% and a BS Rank of 8% (34,668 of 37,536 keywords). This Online Advertising is better (less manipulative) than 92.40% of the peer group. Online Advertising
Keyword details
Total words: 8,480
Article count: 2
Authors
Ranking context Position among analyzed keywords
8% percentile 0 25 50 75 100 7.6% percentile 1.5% BS Score2 analyzed articles8.5K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 4.3% 4.3% Appeal to Emotion Sitewide 15.9% Keyword 0.6% 0.6% Negativity Bias Sitewide 19.2% Keyword 4.2% 4.2% Appeal to Authority Sitewide 11.1% Keyword 2.8% 2.8% Availability Heuristic Sitewide 9.1% Keyword 0.9% 0.9% Confirmation Bias Sitewide 7.5% Keyword 1.1% 1.1% Attempt to Sell a Product… Sitewide 0.5% Keyword 5.8% 5.8% Halo Effect Sitewide 6.7% Keyword 1.6% 1.6% Optimism Bias Sitewide 6.0% Keyword 1.0% 1.0% Biased Writer Voice Sitewide 5.3% Keyword 0.4% 0.4% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 4.3%, sitewide 26.9% Negativity Bias: Keyword 4.2%, sitewide 19.2% Appeal to Emotion: Keyword 0.6%, sitewide 15.9% Appeal to Authority: Keyword 2.8%, sitewide 11.1% Availability Heuristic: Keyword 0.9%, sitewide 9.1% Hasty Generalization: Keyword 4.6%, sitewide 8.1% Confirmation Bias: Keyword 1.1%, sitewide 7.5% Halo Effect: Keyword 1.6%, sitewide 6.7% Optimism Bias: Keyword 1.0%, sitewide 6.0% Attempt to Sell a Product or Service: Keyword 5.8%, sitewide 0.5% Biased Writer Voice: Keyword 0.4%, sitewide 5.3% Anecdotal: Keyword 1.0%, sitewide 5.2% Overconfidence Bias: Keyword 1.7%, sitewide 4.6% Indoctrination: Keyword 4.3%, sitewide 0.0% Self-Serving Bias: Keyword 0.2%, sitewide 3.7% Post Hoc (False Cause): Keyword 1.3%, sitewide 3.3% Recency Bias: Keyword 0.2%, sitewide 2.7% Loss Aversion: Keyword 1.4%, sitewide 2.5% Status Quo Bias: Keyword 1.0%, sitewide 2.2% Ambiguity (Equivocation): Keyword 1.9%, sitewide 0.8% Representativeness Heuristic: Keyword 1.5%, sitewide 1.9% Pessimism Bias: Keyword 0.3%, sitewide 1.9% False Dilemma: Keyword 1.8%, sitewide 1.5% Slippery Slope: Keyword 0.3%, sitewide 1.7% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst