Keyword summary
0% 6 analyzed articles/videos 516 analyzed words
BS Summary: These Kershaw results contain 24 faulty reasoning types, including Anchoring Bias , Loss Aversion , and Appeal to Emotion , with Framing Effect as the most egregious example at 68.6% saturation with 1,062 hits . Analysis detected 4,136 faulty-reasoning hits from 1,548 analyzed words across 6 articles, generating a BS Score of 11.1% and a BS Rank of 96% (1,529 of 37,536 keywords). This Kershaw is worse (more manipulative) than 95.90% of the peer group. Kershaw
Keyword details
Total words: 1,548
Article count: 6
Authors
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Ranking context Position among analyzed keywords
96% percentile 0 25 50 75 100 95.9% percentile 11.1% BS Score6 analyzed articles1.5K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–75%
0.0% 20% 40% 60% Anchoring Bias Sitewide 4.0% Keyword 51.0% 51.0% Framing Effect Sitewide 26.9% Keyword 68.6% 68.6% Loss Aversion Sitewide 2.5% Keyword 30.2% 30.2% Negativity Bias Sitewide 19.2% Keyword 0.3% 0.3% Halo Effect Sitewide 6.7% Keyword 22.5% 22.5% Status Quo Bias Sitewide 2.2% Keyword 12.3% 12.3% Appeal to Emotion Sitewide 15.9% Keyword 24.7% 24.7% In-Group Bias Sitewide 6.9% Keyword 14.5% 14.5% Recency Bias Sitewide 2.7% Keyword 8.0% 8.0% Overconfidence Bias Sitewide 4.6% Keyword 0.8% 0.8% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 20% 20% 40% 40% 60% 60% Framing Effect: Keyword 68.6%, sitewide 26.9% Anchoring Bias: Keyword 51.0%, sitewide 4.0% Loss Aversion: Keyword 30.2%, sitewide 2.5% Appeal to Emotion: Keyword 24.7%, sitewide 15.9% Halo Effect: Keyword 22.5%, sitewide 6.7% Negativity Bias: Keyword 0.3%, sitewide 19.2% In-Group Bias: Keyword 14.5%, sitewide 6.9% Status Quo Bias: Keyword 12.3%, sitewide 2.2% Appeal to Authority: Keyword 10.3%, sitewide 11.1% Recency Bias: Keyword 8.0%, sitewide 2.7% Optimism Bias: Keyword 3.7%, sitewide 6.0% Bandwagon: Keyword 5.6%, sitewide 2.2% Overconfidence Bias: Keyword 0.8%, sitewide 4.6% Out-Group Homogeneity Bias: Keyword 4.5%, sitewide 3.1% Self-Serving Bias: Keyword 0.3%, sitewide 3.7% Primacy Effect: Keyword 3.5%, sitewide 0.9% Slippery Slope: Keyword 0.6%, sitewide 1.7% Begging the Question: Keyword 1.0%, sitewide 1.7% Genetic Fallacy: Keyword 1.3%, sitewide 1.4% Ambiguity (Equivocation): Keyword 1.0%, sitewide 0.8% Sunk Cost Effect: Keyword 1.0%, sitewide 0.3% Red Herring: Keyword 0.6%, sitewide 0.7% Appeal to Nature: Keyword 0.7%, sitewide 0.2% Blind-Spot Bias: Keyword 0.3%, sitewide 0.2% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst