Keyword summary
8% 2 analyzed articles/videos 3,162 analyzed words
BS Summary: These Exxon results contain 35 faulty reasoning types, including Availability Heuristic , Hasty Generalization , and Appeal to Authority , with Negativity Bias as the most egregious example at 5.2% saturation with 749 hits . Analysis detected 5,292 faulty-reasoning hits from 14,464 analyzed words across 2 articles, generating a BS Score of 1% and a BS Rank of 2% (36,986 of 37,536 keywords). This Exxon is better (less manipulative) than 98.50% of the peer group. Exxon
Keyword details
Total words: 14,464
Article count: 2
Authors
Ranking context Position among analyzed keywords
2% percentile 0 25 50 75 100 1.5% percentile 1.0% BS Score2 analyzed articles14.5K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Shared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 1.8% 1.8% Negativity Bias Sitewide 19.2% Keyword 5.2% 5.2% Appeal to Emotion Sitewide 15.9% Keyword 2.3% 2.3% Appeal to Authority Sitewide 11.1% Keyword 2.6% 2.6% In-Group Bias Sitewide 6.9% Keyword 0.2% 0.2% Availability Heuristic Sitewide 9.1% Keyword 2.7% 2.7% Hasty Generalization Sitewide 8.1% Keyword 2.6% 2.6% Biased Writer Voice Sitewide 5.3% Keyword 0.1% 0.1% Confirmation Bias Sitewide 7.5% Keyword 2.6% 2.6% Optimism Bias Sitewide 6.0% Keyword 1.1% 1.1% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 1.8%, sitewide 26.9% Negativity Bias: Keyword 5.2%, sitewide 19.2% Appeal to Emotion: Keyword 2.3%, sitewide 15.9% Appeal to Authority: Keyword 2.6%, sitewide 11.1% Availability Heuristic: Keyword 2.7%, sitewide 9.1% Hasty Generalization: Keyword 2.6%, sitewide 8.1% Confirmation Bias: Keyword 2.6%, sitewide 7.5% In-Group Bias: Keyword 0.2%, sitewide 6.9% Optimism Bias: Keyword 1.1%, sitewide 6.0% Biased Writer Voice: Keyword 0.1%, sitewide 5.3% Anecdotal: Keyword 0.8%, sitewide 5.2% Overconfidence Bias: Keyword 0.4%, sitewide 4.6% Anchoring Bias: Keyword 2.2%, sitewide 4.0% Self-Serving Bias: Keyword 1.7%, sitewide 3.7% Post Hoc (False Cause): Keyword 2.5%, sitewide 3.3% Out-Group Homogeneity Bias: Keyword 0.0%, sitewide 3.1% Fundamental Attribution Error: Keyword 0.1%, sitewide 2.7% Recency Bias: Keyword 0.4%, sitewide 2.7% Loss Aversion: Keyword 0.1%, sitewide 2.5% Ad Hominem: Keyword 0.1%, sitewide 2.2% Politically Left Leaning Bias: Keyword 0.2%, sitewide 2.0% Representativeness Heuristic: Keyword 0.6%, sitewide 1.9% Pessimism Bias: Keyword 0.7%, sitewide 1.9% Begging the Question: Keyword 0.3%, sitewide 1.7% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst