Keyword summary
0% 1 analyzed article/video 938 analyzed words
BS Summary: These Cool Roofs results contain 32 faulty reasoning types, including Availability Heuristic , Framing Effect , and False Dilemma , with Appeal to Authority as the most egregious example at 5.1% saturation with 382 hits . Analysis detected 4,357 faulty-reasoning hits from 7,504 analyzed words across 1 article, generating a BS Score of 1.8% and a BS Rank of 18% (30,808 of 37,536 keywords). This Cool Roofs is better (less manipulative) than 82.10% of the peer group. Cool Roofs
Keyword details
Total words: 7,504
Article count: 1
Authors
Ranking context Position among analyzed keywords
18% percentile 0 25 50 75 100 17.9% percentile 1.8% BS Score1 analyzed articles7.5K analyzed words
Reasoning profile Selected profile versus the sitewide rate
Highest rates Largest gaps
Keyword SitewideShared scale 0–50%
0.0% 10% 20% 30% 40% 50% Framing Effect Sitewide 26.9% Keyword 4.5% 4.5% Negativity Bias Sitewide 19.2% Keyword 1.3% 1.3% Appeal to Emotion Sitewide 15.9% Keyword 1.5% 1.5% Halo Effect Sitewide 6.7% Keyword 0.7% 0.7% Appeal to Authority Sitewide 11.1% Keyword 5.1% 5.1% Hasty Generalization Sitewide 8.1% Keyword 2.2% 2.2% Confirmation Bias Sitewide 7.5% Keyword 2.0% 2.0% Availability Heuristic Sitewide 9.1% Keyword 4.8% 4.8% Biased Writer Voice Sitewide 5.3% Keyword 2.1% 2.1% False Dilemma Sitewide 1.5% Keyword 4.5% 4.5% Sitewide departure map Above the diagonal means this profile uses the pattern more often
0.0% 0.0% 10% 10% 20% 20% 30% 30% 40% 40% 50% 50% Framing Effect: Keyword 4.5%, sitewide 26.9% Negativity Bias: Keyword 1.3%, sitewide 19.2% Appeal to Emotion: Keyword 1.5%, sitewide 15.9% Appeal to Authority: Keyword 5.1%, sitewide 11.1% Availability Heuristic: Keyword 4.8%, sitewide 9.1% Hasty Generalization: Keyword 2.2%, sitewide 8.1% Confirmation Bias: Keyword 2.0%, sitewide 7.5% Halo Effect: Keyword 0.7%, sitewide 6.7% Optimism Bias: Keyword 3.6%, sitewide 6.0% Biased Writer Voice: Keyword 2.1%, sitewide 5.3% Anecdotal: Keyword 3.4%, sitewide 5.2% Overconfidence Bias: Keyword 2.5%, sitewide 4.6% False Dilemma: Keyword 4.5%, sitewide 1.5% Self-Serving Bias: Keyword 0.9%, sitewide 3.7% Unattributed Quote: Keyword 3.4%, sitewide 1.1% Post Hoc (False Cause): Keyword 2.3%, sitewide 3.3% Attempt to Sell a Product or Service: Keyword 3.1%, sitewide 0.5% Loss Aversion: Keyword 0.1%, sitewide 2.5% Bandwagon: Keyword 0.9%, sitewide 2.2% Status Quo Bias: Keyword 1.1%, sitewide 2.2% Representativeness Heuristic: Keyword 0.1%, sitewide 1.9% Pessimism Bias: Keyword 0.4%, sitewide 1.9% Begging the Question: Keyword 0.7%, sitewide 1.7% Appeal to Nature: Keyword 1.5%, sitewide 0.2% Framing Effect Sitewide rate Keyword rate Analyzed articles and videos Sort by Most recent Article rank - best Article rank - worst