MS NOW⁠95%

Miranda Kerr: Ingredient transparency isn't just about beauty — it's health ⁠96%

By Know Your Value staff⁠0%

4/20/2026, 11:59:48 PM

BS Summary: This article contains 20 faulty reasoning types, including Ambiguity (Equivocation), Framing Effect, and Appeal to Authority, with Attempt to Sell a Product or Service as the most egregious example at 100% saturation with 170 hits. Analysis detected 1,107 faulty-reasoning hits from 170 analyzed words, generating a BS Score of 93.1% and a BS Rank of ⁠96% (945 of 21,175 articles). This article is worse (more manipulative) than 95.50% of the article peer group.

Earth Day is right around the corner, and Know Your Value is partnering with the Environmental Working Group for an event to know your environment and protect your health. 
On Wednesday, “Morning Joe” co-host and Know Your Value founder Mika Brzezinski will bring together the leading voices in the environmental and women’s health spaces for a special event in Los Angeles to amplify the critical message of supporting health, women, and our communities through science and clean environmental practices. 
Brzezinski recently spoke to Miranda Kerr, model and founder of the skincare brand “KORA Organics” — one of the event's sponsors — about how ingredient transparency in our products isn’t just a beauty issue, but one that concerns our overall health. 
Kerr launched KORA Organics in 2009 after years of searching for skincare that was both effective and genuinely safe, rooted in her early focus on holistic health and wellness and inspired by her mother’s cancer diagnosis. 
Take a look: 
Article reasoning-pattern comparisonThis article: 0.0%Know Your Value staff: 9.1%MS NOW: 7.5%Confirmation Bias0.0%This article: 0.0%Know Your Value staff: 1.9%MS NOW: 1.2%Anchoring Bias0.0%This article: 21.2%Know Your Value staff: 2.9%MS NOW: 3.7%Availability Heuristic21.2%This article: 0.0%Know Your Value staff: 3.0%MS NOW: 1.1%Representativeness Heuristic0.0%This article: 0.0%Know Your Value staff: 4.1%MS NOW: 1.3%Hindsight Bias0.0%This article: 0.0%Know Your Value staff: 6.6%MS NOW: 2.6%Overconfidence Bias0.0%This article: 60.0%Know Your Value staff: 22.8%MS NOW: 15.5%Framing Effect60.0%This article: 0.0%Know Your Value staff: 0.3%MS NOW: 0.7%Loss Aversion0.0%This article: 0.0%Know Your Value staff: 0.4%MS NOW: 0.9%Status Quo Bias0.0%This article: 0.0%Know Your Value staff: 0.4%MS NOW: 0.1%Sunk Cost Effect0.0%This article: 17.1%Know Your Value staff: 16.1%MS NOW: 2.4%Optimism Bias17.1%This article: 0.0%Know Your Value staff: 0.3%MS NOW: 3.2%Pessimism Bias0.0%This article: 21.2%Know Your Value staff: 4.1%MS NOW: 19.3%Negativity Bias21.2%This article: 21.2%Know Your Value staff: 8.0%MS NOW: 2.4%Self-Serving Bias21.2%This article: 0.0%Know Your Value staff: 0.7%MS NOW: 3.1%Fundamental Attribution Error0.0%This article: 0.0%Know Your Value staff: 0.5%MS NOW: 0.3%Actor-Observer Bias0.0%This article: 29.4%Know Your Value staff: 15.5%MS NOW: 3.5%In-Group Bias29.4%This article: 0.0%Know Your Value staff: 2.9%MS NOW: 2.6%Out-Group Homogeneity Bias0.0%This article: 30.6%Know Your Value staff: 22.6%MS NOW: 2.2%Halo Effect30.6%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 1.8%Horn Effect0.0%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 0.0%Dunning-Kruger Effect0.0%This article: 0.0%Know Your Value staff: 0.5%MS NOW: 1.8%Recency Bias0.0%This article: 0.0%Know Your Value staff: 1.7%MS NOW: 0.6%Primacy Effect0.0%This article: 0.0%Know Your Value staff: 0.6%MS NOW: 0.2%Blind-Spot Bias0.0%This article: 0.0%Know Your Value staff: 0.1%MS NOW: 4.7%Ad Hominem0.0%This article: 0.0%Know Your Value staff: 2.2%MS NOW: 1.3%Straw Man0.0%This article: 53.5%Know Your Value staff: 17.6%MS NOW: 5.4%Appeal to Authority53.5%This article: 0.0%Know Your Value staff: 3.6%MS NOW: 2.2%False Dilemma0.0%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 2.2%Slippery Slope0.0%This article: 0.0%Know Your Value staff: 0.3%MS NOW: 0.2%Circular Reasoning0.0%This article: 0.0%Know Your Value staff: 17.0%MS NOW: 8.1%Hasty Generalization0.0%This article: 1.8%Know Your Value staff: 0.0%MS NOW: 0.7%Red Herring1.8%This article: 17.1%Know Your Value staff: 0.8%MS NOW: 0.9%Bandwagon17.1%This article: 23.5%Know Your Value staff: 16.2%MS NOW: 9.8%Appeal to Emotion23.5%This article: 0.0%Know Your Value staff: 1.9%MS NOW: 2.4%Begging the Question0.0%This article: 21.2%Know Your Value staff: 2.9%MS NOW: 3.2%Post Hoc (False Cause)21.2%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 0.6%Tu Quoque0.0%This article: 24.1%Know Your Value staff: 0.4%MS NOW: 0.9%Burden of Proof24.1%This article: 0.0%Know Your Value staff: 1.1%MS NOW: 0.1%Appeal to Nature0.0%This article: 0.0%Know Your Value staff: 0.1%MS NOW: 0.3%Composition/Division0.0%This article: 21.2%Know Your Value staff: 4.9%MS NOW: 2.6%Anecdotal21.2%This article: 0.0%Know Your Value staff: 0.2%MS NOW: 0.2%No True Scotsman0.0%This article: 74.7%Know Your Value staff: 2.0%MS NOW: 1.7%Ambiguity (Equivocation)74.7%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 0.0%Gambler’s Fallacy0.0%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 0.1%Middle Ground0.0%This article: 0.0%Know Your Value staff: 0.1%MS NOW: 0.3%Personal Incredulity0.0%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 0.3%Special Pleading0.0%This article: 0.0%Know Your Value staff: 0.6%MS NOW: 1.3%Genetic Fallacy0.0%This article: 51.8%Know Your Value staff: 0.9%MS NOW: 2.5%Unattributed Quote51.8%This article: 1.8%Know Your Value staff: 0.1%MS NOW: 1.5%Quote-first Misdirection1.8%This article: 30.6%Know Your Value staff: 2.1%MS NOW: 14.2%Biased Writer Voice30.6%This article: 29.4%Know Your Value staff: 3.2%MS NOW: 2.1%Indoctrination29.4%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 5.3%Politically Left Leaning Bias0.0%This article: 0.0%Know Your Value staff: 0.0%MS NOW: 0.6%Politically Right Leaning Bias0.0%This article: 100.0%Know Your Value staff: 7.2%MS NOW: 0.4%Attempt to Sell a Product or S…100.0%

170 words analyzed.

Speakers

2speakers81%attributed speech32writer words
Voice mapSelect a segment to jump to its words
Miranda Kerr • 11 words • 100.0% coverageWriter's voice • 29 words • 100.0% coverageMika Brzezinski • 50 words • 100.0% coverageMika Brzezinski • 41 words • 100.0% coverageMiranda Kerr • 36 words • 100.0% coverageWriter's voice • 3 words • 100.0% coverage
Selected voice

Miranda Kerr

100%flagged-word coverage
47 attributed words34% of attributed speech100% writer coverage
0%50.0%100.0%Unattributed Quote+100.0 ptsWriter: 0.0%Miranda Kerr: 100.0%100.0%Attempt to Sell a Product +0.0 ptsWriter: 100.0%Miranda Kerr: 100.0%100.0%Biased Writer Voice+23.4 ptsWriter: 0.0%Miranda Kerr: 23.4%23.4%Quote-first Misdirection-9.4 ptsWriter: 9.4%Miranda Kerr: 0.0%0.0%

Attribution is sentence-level. Pattern percentages are calculated only from words assigned to that voice.

Loading…
Loading…
Loading…
Loading…
Loading…

Analysis

Hover over highlighted words in the article to view the associated bias or fallacy analysis.